MarketingRemote (US)Remote
Lifecycle Marketing Manager
Build lifecycle programs that improve activation, retention, and expansion outcomes.
MarketingRemote (US)full time
About the Role
We are hiring a Lifecycle Marketing Manager to own customer journey programs across activation, engagement, and retention.
What You'll Do
- Design and optimize lifecycle journeys across email and in-product channels.
- Partner with product teams on onboarding and adoption experiments.
- Define audience segmentation and personalized messaging strategies.
- Track lifecycle metrics and improve retention performance.
What We're Looking For
- Lifecycle marketing experience in SaaS.
- Strong experimentation and analytics capabilities.
- Clear communication and project ownership.
- Customer-centric approach to messaging and value delivery.
Interview Process
- Intro call with recruiting.
- Lifecycle strategy interview.
- Program design and metrics discussion.
- Final leadership conversation.
Apply for this role
Submit your application below. We review every submission and respond by email when there is a fit.